Using Google Analytics you can compare how your website is performing from month to month, but it takes time.

Go to the date option in the top right-hand corner and click on it.

You’ll see a box with ‘compare’ next to it.

If you check this box Google Analytics will compare the current 30 days with the previous 30 days.

How to use Google Analytics to compare your website’s performance month to month
Google compares your website’s performance month to month

You’ll notice that Google goes back 30 days from today’s date.

If you want to compare other times simply click on the calendar.

You’ll also notice an orange line sitting over the normal blue one.

This gives you an instant idea of the number of visitors and how those numbers have changed.

If is worth noting, however, that you won’t see any sizeable results for the first 3 or 4 months.

There’s a good reason why Google makes you wait

This is because Google sandbox new websites.

Most websites don’t last 3 months so Google waits and sees if you are really committed to providing quality content over a long period of time.

Hang in there and be patient.

If you post content regularly and consistently, you’ll see an improvement in visitor numbers.

There is a direct correlation between the number of posts and visitors.

While you are waiting you might be interested in learning – 3 most important things Google Analytics reveals about your website’s performance

 

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How to use Google Analytics to compare your website’s performance month to month
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